Command Palette

Search for a command to run...

PodMine

April Dunford

Matches in: Person
2 episodes
Jan 22, 2026• The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

How to Master B2B Positioning with Anthony Pierri (Fletch PMM)

Anthony Pierri from Fletch PMM shares tactical insights on B2B positioning and website messaging, emphasizing the importance of clarity over cleverness and explaining how early-stage startups should focus on communicating when and how customers would use their product.

53:51
Dec 4, 2025• The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

How to Make Your Product Positioning Impossible to Ignore with April Dunford (Founder, Ambient Strategy)

April Dunford shares five key insights about product positioning, revealing how to make your product's unique value clear, teach buyers to spot competitors' false claims, and craft a compelling narrative that only your company can tell.

55:31